(Employer Jobs) LEGO
Job Description
Lego is a prestigious toy company that likely needs no introduction, as most of us have probably encountered this Danish brand’s products before. Because Lego’s target audience is children, it is only natural the brand is investing more and more in the Chinese market. There are about 200 million kids in China, and after the one-child policy was abolished, the number of consumers can only go up. The Chinese middle class is continually growing and tends to purchase foreign products, which results in plenty of parents gifting their kids Lego toys. Lego in China is rapidly growing every year, being present in many children’s childhood.
