About Coca Cola in China
Coca-Cola entered the Chinese market as early as the 1920s, and Shanghai is one of the brand’s most important sales markets.
In 1927, Coca-Cola established a factory in Shanghai. At that time, Watsons Water was responsible for bottling the beverage. In 1933, after just six years, the Shanghai factory became the largest bottling plant outside the U.S. In 1948 Shanghai became the first market outside the U.S. with annual sales exceeding one million boxes (24 million bottles). Coca-Cola’s poster was indispensable in the ballrooms and entertainment venues like the Paramount and Ciros Plaza in Shanghai at that time.
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